For any business branding is a priority and in the photography business it is all the more important. What type of light do you use? What setting do we prefer? and What sets our images apart from others?
The other day I got to shoot my products and play around with extra objets to showcase the products. Around my house I found all the things I needed. I soon discovered that my house, my business and my brand are all apart of me. I found two candle holders and used them as vases that reminded me of my watermarks and cut flowers from my front yard that showcase my colors perfectly.
Branding is often considered difficult but I’m here to tell you if you stay true to yourself everything should fall into place and allow you to become the brand yourself.
Some things that helped me brand me! Pinterest has allowed me to explore my style and pin things that i want to mimic of that inspire me. When creating my website I thought hard about the feel I wanted to convey. For this I asked myself three questions:
What colors best represent me?
How do I want my style to feel for the viewers?
How does the imagery reflect my art?